Modern commerce architecture is built on a foundation of secure, API-first payment layers that enable developers to create integrated software solutions.
Businesses are no longer just asking for payment processing; they need unified omnichannel experiences that seamlessly connect online and in-person customer interactions.
Ben & Jerry's used APIs to automate sales data collection from its franchise locations, eliminating manual reporting and streamlining commission calculations.
Shake Shack's implementation of self-service kiosks revealed that while customers take longer to order and spend more, the overall ROI increases despite higher labor costs for fulfillment.
Implementing mobile order-ahead in large venues requires complex orchestration beyond payments, including real-time menu synchronization and order fulfillment workflows.
Retailers can adopt modern mobile POS for line busting by using APIs to build data integrations with their existing legacy backend systems for inventory, CRM, and ERP.
The future of commerce involves marketplace-style ordering where a single customer cart can contain items from multiple brands, requiring sophisticated APIs to split payments and fulfillment.
39:24Anil Kumar Krishnashetty
44:15Alen Pokos
36:33Mark Piller
34:36Arik Shtilman
50:06Jens Happe
42:37Rafa Jiménez
47:34Philippe De Ryck
21:51Alex Walling
Jobs that call for the skills explored in this talk.
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